Highlights and milestones from 2009 to 2024.
2018 – 2030 Digital services and a new brand
2024
Cottey College becomes an IRH partner
A new partner joins the International Recruitment Hub (IRH), Capstone’s in-country representation service, formerly known as the International Academic Center (IAC).
2023
Capstone Vietnam becomes Capstone Education
Capstone celebrates its 14th anniversary with a new brand and a new scholars program.
- The in-country representation service is renamed from IAC to IRH.
- Launch of the Bespoke Graduate Scholars Program for Vietnamese students who want to apply to foreign master’s and Ph.D. programs.
2022
A new logo and a Vietnamese website for the fairs
Capstone celebrates its 13th anniversary.
- Top-down renovation of the Ho Chi Minh City office.
- Launch of a Vietnamese-language website promoting the StudyGlobal Education Fairs.
- New logo unveiled.
- The biannual StudyGlobal Education Fairs return to an in-person format.
2021
First virtual fairs
Capstone celebrates its 12th anniversary.
- First virtual fairs in Hanoi, Da Nang, Ho Chi Minh City and Nha Trang for postsecondary and secondary institutions.
- New logo designed, to be unveiled in early 2022.
2020
Digital marketing services and Capstone Online!
New services to keep institutions recruiting during the COVID-19 pandemic. Capstone celebrates 11 years of Reaching New Heights.
- Launch of new digital marketing services.
- The Hanoi team moves into its new office at 2 Le Quy Don, Hai Ba Trung District.
- Launch of the Capstone Online! digital event series, with fee-based and free online events.
2019
CareerCoach counseling service launched
Capstone celebrates its 10th anniversary.
- Dr. Mark Ashwill, Capstone managing director and co-founder, is listed as a contributor in the think-tank sources of the Ho Chi Minh City Peace & Development Foundation (HPDF), part of the HCMC Union of Friendship Organizations (HUFO).
2018
Recruit in Viet Nam website unveiled
A one-stop resource for student recruitment that focuses exclusively on non-commission-based tools and techniques.
2013 – 2017 Fairs, retreats and thought leadership
2017
First StudyGlobal Education Fairs
Education fairs for institutions from all over the world.
- 2nd Viet Nam Strategic Recruitment Workshop in Halong Bay.
2016
Riding the Wave at NAFSA 2016
The first unofficial pre-conference seminar on student recruitment in Viet Nam, in Denver, CO, hosted by Metropolitan Community College and co-sponsored by Study in the USA.
- June First Viet Nam Strategic Recruitment Retreat, in Phan Thiet.
- October Co-organized the first Study North America Higher Education Fairs in Yangon and Mandalay, Myanmar, with Academics International.
2015
Speaking at the 100th UPCEA conference
Dr. Ashwill is invited to speak in Washington, D.C., including the UPCEA International Briefing on Southeast Asia.
- The Ho Chi Minh City office moves to District 1.
- July Dr. Ashwill speaks at the 7th Engaging with Viet Nam conference, held with the first Viet Nam–US Higher Education Forum.
- September US higher education fairs in Hanoi and Ho Chi Minh City on behalf of Linden Tours.
2014
First combined StudyUSA fairs and boarding school fairs
Community colleges and four-year institutions meet students at the same StudyUSA Higher Education Fairs.
- Shorelight Education becomes an IAC partner in Ho Chi Minh City, and Southern Illinois University Carbondale one in Hanoi.
- First Capstone International Boarding and Day School Fairs in Hanoi and Ho Chi Minh City.
- Dr. Ashwill delivers the keynote on intercultural competence at the FPT Leadership Institute’s Conference of Business Innovation in Hanoi.
2013
Invited to speak at Ton Duc Thang University
Dr. Ashwill speaks about US higher education in Ho Chi Minh City.
2009 – 2012 Launch and first partners
2012
Ho Chi Minh City office opens
A second office, and new in-country representation partners in both cities.
- Kansas State University becomes an IAC (in-country representation) partner in Hanoi.
- First StudyUSA Higher Education Fair for four-year institutions only.
- Lane Community College (Eugene, Oregon) becomes an IAC partner in Ho Chi Minh City.
2011
A new downtown Hanoi office
Capstone moves to one of the best locations in the capital.
- Precision matchmaking trip to Hanoi and Ho Chi Minh City for a high-level San Diego State University delegation.
- First international boarding school fair in Hanoi, on behalf of Linden Boarding School Tours.
2010
First clients: The University of Chicago and Hobsons
An auspicious beginning, with a higher education client and a corporate client.
- First StudyUSA Community College Fair series in Hanoi, Da Nang and Ho Chi Minh City, when 90% of Vietnamese undergraduates in the US were enrolled in a community college.
- Dr. Ashwill speaks at a Washington, D.C. seminar organized by the University Continuing Education Association (UCEA) for institutions exploring Vietnam.
- Study tour of northern and southern Vietnam for members of the University Professional and Continuing Education Association (UPCEA).
2009
Capstone Vietnam is launched in Hanoi
Launched with the slogan Reaching New Heights and a business model that offered something new to the market.