How We Work

A Proven Approach for Sustainable Results

  1. 1

    Assess

    Understand your goals, current position and market opportunity using VRI and our local insights.

    What we do

    • VRI v3.1 readiness assessment
    • Program-market fit review
    • Competitor and price benchmarking

    You receive

    • Readiness scorecard
    • Opportunity summary
  2. 2

    Strategize

    Develop a tailored Vietnam recruitment strategy and action plan.

    What we do

    • Target segments, cities and intakes
    • Channel mix and budget
    • KPIs and timeline

    You receive

    • 12-month action plan
    • Budget and KPI sheet
  3. 3

    Execute

    Implement through the right mix of fairs, school outreach, marketing and in-country support.

    What we do

    • Fairs and minifairs
    • School outreach and counselor briefings
    • Digital campaigns and in-country follow-up

    You receive

    • Event calendar
    • Lead lists
    • Monthly updates
  4. 4

    Measure & Optimize

    Track applications, admits and enrollments, and continuously refine for greater ROI.

    What we do

    • Lead-to-enrollment tracking
    • Audience reports after each fair
    • Quarterly reviews

    You receive

    • Dashboard and reports
    • Recommendations for next cycle
Principles

How we think about recruitment

Right students, not more students

We optimise for fit and enrollment, not inquiry volume.

Data-informed

Every decision is backed by fair, school and advising data.

Ethical

Transparent advice for families and privacy-first reporting.

One team

Hanoi and HCMC advisors who know your programs.

Step 1 starts here

Check your Vietnam recruitment readiness

Twelve questions, about four minutes. Get an instant VRI v3.1 score across market knowledge, offer, channels and conversion, with recommended next steps.

Start the free check
FAQ

Frequently asked questions

Can I combine several services?

Yes. Most partners combine fairs with school outreach and digital campaigns. We build a package around your intake goals.

Do I need a legal entity in Vietnam?

No. Our in-country representation service lets you operate in Vietnam without setting up an entity.

How quickly can we start?

Fair participation can be confirmed within days. Outreach and digital programs typically launch within four to six weeks.

Which institutions do you work with?

Accredited universities, colleges, boarding and high schools, and pathway providers from the US, Canada, UK, Australia and Europe.

Something went wrong. Reload